Highworth Netball Team
Highworth Grammar School is seeking a motivated sponsor to partner with our highly successful Netball program in Ashford, Kent. As an all-girls grammar school with over 1,500 students, our teams consistently win local schools’ tournaments and regularly compete in major competitions involving 30+ schools across Kent, giving your brand exceptional visibility. This extensive travel and winning track record offer your company significant, positive, and high-frequency exposure to a vast community of students, parents, and spectators throughout the county. We are requesting sponsorship specifically for new team netball dresses, which will prominently feature your logo during all matches, and essential match-quality netballs, positioning your company as a vital supporter of youth development and sporting excellence in the region.
Target Audience
The audience for this sponsorship opportunity is segmented into two high-value demographics. The Primary Audience consists of the parents and guardians (typically 35–55+), who are overwhelmingly from a stable aspirational background. These individuals are local decision-makers for household spending and are deeply invested in community and educational success. The Core Audience is the student body itself (11–18 years), comprising over 1,500 highly active, academically motivated young females who represent a key future consumer market. The Wider Audience encompasses the spectators and staff from the 30+ schools we compete against across Kent. This ensures that a potential partner’s branding is consistently associated with excellence and reaches a highly supportive, affluent, and geographically broad community across the county.
Key Dates and Timings
We would be looking for investment as soon as possible. This would last until we buy a new kit, which is usually at least 5 years.
Specific Opportunity Details
This partnership is centered on becoming the exclusive uniform and equipment sponsor for the successful Highworth Netball program. The sponsorship directly covers the acquisition of new, branded netball match dresses (featuring the sponsor’s logo) and essential match-quality netballs. This provides a durable, high-visibility, and long-term advertising medium. The exposure is widespread and high-frequency, covering multiple demographic segments across the region: Local Tournaments (Ashford, Kent): Our teams consistently achieve success in local leagues and tournaments, providing immediate, positive brand association with excellence right in the heart of Ashford.
Regional Competitions (Kent-Wide Travel): We regularly compete in large regional tournaments, often featuring 30 or more participating schools from across Kent. This ensures frequent travel and exposure in various locations, reaching communities outside the immediate Ashford area.
School Community: The sponsored kit is worn on campus during practice and assembly days, ensuring daily visibility within our high-achieving grammar school environment. We offer a significant captive audience that delivers both focused local reach and broader regional visibility:
Direct Student Population: The school hosts over 1,500 students (Years 7-11 girls, plus Sixth Form boys and girls). This student body, their families, and the wider alumni network form a massive local audience that will see and appreciate your support.
External Competition Reach: Given we compete in events with over 30 schools, the sponsor’s logo is seen by hundreds of opposing players, staff, coaches, and their supporting parents across the county on competition days.
Elite Association: Sponsoring a team that is consistently “very successful in winning” local tournaments positions the partner brand alongside high performance, dedication, and positive youth achievement. While our primary reach is community-based, our digital channels amplify this exposure:
School Website/News: All netball team results, match reports, and championship wins are prominently featured on the official school website and in internal newsletters, ensuring the sponsor’s name is permanently documented alongside every success.
Social Media: We maintain active social media channels (e.g., platforms for parents/alumni) where team photos, game highlights, and sponsorship acknowledgements are regularly posted. Specific follower counts and engagement data can be provided upon request, but these channels effectively reach thousands of parents, alumni, and local stakeholders. A partnership with our Netball program is an investment in community goodwill and strategic brand visibility:
Positive Brand Alignment: Associate your company with a successful, high-performing girls’ team that embodies discipline, teamwork, and achievement. High-Frequency Advertising: The dresses act as “mobile billboards,” guaranteeing visibility across Ashford and Kent at every match, practice, and travel event throughout the season. Community Investment: Demonstrate your commitment to supporting youth sport and education in the local Ashford community, fostering deep goodwill with over 1,500 local families.
By investing in our needs (dresses and balls), a sponsor gains a unique and compelling method to engage with the Kent community and reinforce a reputation for social responsibility and support for local excellence.
Features and Benefits
A partnership with the Highworth Grammar School Netball program delivers an effective and comprehensive visibility package. The core benefit is high-impact branding, achieved by featuring the sponsor’s logo prominently on the team’s new netball dresses, turning the athletes into mobile ambassadors at local leagues and major county-wide competitions. This is supplemented by targeted advertising and recognition across all our communication channels, including consistent mentions in school website news updates, parent newsletters, and social media posts celebrating team successes. Potential partners will also benefit from promotional opportunities such as the option to display branded banners at school-hosted sports events and access to our high-trust community for ethical product sampling or co-branded promotional drives directed at the aspirational 35–55+ parent demographic.
Other Partners
We are currently partnered with Gilbert.
Investment
£ 3000-4000
Other Info
For an investment of £3,500, a partnership with the Highworth Grammar Netball program delivers an effective and comprehensive visibility package, representing a direct investment in the future generation of female athletes in Kent. Beyond simply financing equipment, this sponsorship champions young girls’ participation, success, and positive development through sport. The tangible benefit includes high-impact branding, achieved by featuring the sponsor’s logo prominently on the team’s new netball dresses, turning the athletes into mobile ambassadors at local leagues and major county-wide competitions. This is supplemented by targeted advertising and recognition across all our communication channels, including consistent mentions in school website news updates, parent newsletters, and social media posts celebrating team successes. Potential partners will also benefit from promotional opportunities such as the option to display branded banners at school-hosted sports events and access to our high-trust community for ethical product sampling or co-branded promotional drives directed at the aspirational 35–55+ parent demographic. ‘This Girl Can’ is one of our key motivation campaigns and with your support we can continue to inspire girls of the future generations.