Finn Slater – GBR Freeride Skier
Finn Slater is a 16-year-old elite freeride skier representing Great Britain, currently ranked #1 in the FIS Freeride World Tour Juniors (Europe, Asia, Oceania). With Scottish heritage and training in Verbier, Switzerland, Finn is on a direct pathway to the professional FWT circuit and possibly the Olympics.
A potential sponsor partnering with Finn benefits from:
• European & worldwide competition exposure across Switzerland, France, Austria, Germany, Spain and Norway
• Podium visibility with consistent wins and top-tier placements at international junior events
• Growing social media reach with self-produced films achieving 160K+ views and 25K+ likes on Instagram, plus active presence on YouTube and TikTok
• Authentic brand ambassador aligned with youth, adventure, and elite sports culture
• TV and digital coverage via RTS, YouTube Live, and broadcast platforms at FWT events
• Long-term growth potential as Finn progresses toward professional FWT circuit and Olympic competition
Finn’s commitment is unmatched: he dedicates 50% of his high school curriculum to freeride training, supplemented by twice-weekly acrobatic sessions, four gym sessions per week, and intensive airbag and on-snow training. Sponsors align with a driven, professional young athlete poised for international success.
Target Audience
Primary Demographic:
• Age: 13-35 years old
• Gender: Predominantly male (60-70%), growing female audience (30-40%)
• Interests: Freeride skiing, snowboarding, adventure sports, outdoor lifestyle, extreme sports, content creation, youth culture
• Socioeconomic: ABC1 demographic—active, affluent young professionals, students, and families engaged in winter sports and outdoor recreation
• Geography: UK (Scottish heritage appeal), Switzerland, France, Austria, Germany, Norway, broader European winter sports community
Psychographic Profile: Finn’s fans are highly engaged, adventurous, and socially active individuals who value authenticity, athletic excellence, and compelling visual storytelling. They are early adopters of outdoor brands, willing to invest in quality equipment, and follow athletes across social media for inspiration and entertainment.
Fan Engagement:
• Self-produced films generate 160K+ views and 25K+ likes
• Growing Instagram, YouTube, and TikTok following with plans to significantly expand reach in 2025/2026
• Active community engagement through training updates, competition highlights, and behind-the-scenes content
Key Dates and Timings
Sponsorship Required For: 2025/2026 Season (December 2025 – March 2026)
Duration: Annual sponsorship with multi-year partnership options available
Key Competition Dates (Approximate – subject to FWT Junior calendar):
• December 2025 – January 2026: Training camp and season preparation
• January – March 2026: FWT Junior competition circuit across Europe (Switzerland, France, Austria, Germany, Norway)
• February 2026: U-18 World Championships qualification and competition
• April – July 2026: Off-season training, content production, airbag sessions, gym conditioning
• July – August 2026: New Zealand training camp
Ongoing Visibility:
• Social media content posted weekly throughout the year
• Training updates and behind-the-scenes content: year-round
• Film releases and collaborations: 4-6 major releases annually
Specific Opportunity Details
Finn competes in the FIS Freeride World Tour Junior circuit and independent freeride competitions across Europe, targeting the U-18 World Championships this season and a Top 3 global Junior FWT ranking.
Fan Base & Reach:
• Social Media: Self-produced films have reached over 160,000 views and 25,000+ likes on Instagram. Active presence across Instagram, YouTube, and TikTok with plans to significantly expand follower counts in 2025/2026.
• Production Partners: Promoted by Jamboree Productions and Sling Productions (“Sling Crew”), amplifying reach through collaborative high-quality film content.
• Competition Audience: FWT Junior events attract dedicated freeride skiing communities, broadcasted internationally via RTS and YouTube Live, reaching thousands of engaged winter sports enthusiasts.
Why Partner with Finn:
• Elite Performance: Multiple first-place finishes across Europe in 2024/2025 season (Nendaz, Bonneval-sur-Arc, Fieberbrunn)
• Youth Influence: Appeals to 13-35 demographic interested in adventure sports, outdoor lifestyle, and authentic athlete content
• Olympic Pathway: Clear trajectory toward Olympic competition and professional FWT circuit beyond 2026
• Content Creator: Produces engaging, high-quality films showcasing sponsors in authentic, organic settings
Features and Benefits
Brand Exposure Package:
• Podium Presence: Logo placement on skis, clothing, helmets, goggles, and equipment visible at all competitions and podium ceremonies
• Competition Branding: Exposure at 8-12 European competitions annually (Switzerland, France, Austria, Germany, Norway)
• TV & Digital Coverage: Brand visibility via RTS broadcast, YouTube Live streams, and FWT digital platforms reaching international audiences
• Social Media Integration: Brand tags, hashtags, and features across all Instagram, YouTube, and TikTok content (weekly posts, stories, reels)
• Film Production Features: Logo and brand integration in high-quality films produced with Sling Productions (4-6 major releases annually, 160K+ views)
• Brand Ambassador Role: Authentic representation at training facilities, events, and community engagements
Promotional Opportunities:
• Exclusive behind-the-scenes content for sponsor marketing use
• Product testing and feedback direct from elite competition environments
• Co-branded content collaborations tailored to sponsor goals
• Access to highlight reels, competition footage, and digital assets for sponsor promotional use
• Quarterly updates with performance metrics, social media analytics, and competition results
Hospitality & Engagement:
• Meet-and-greet opportunities with Finn at events or training sessions
• Personalized video messages or endorsements for sponsor activations
Sponsorship Tiers Available:
• Platinum (£5,000+): Premium logo placement, exclusive content, dedicated posts, quarterly reporting
• Gold (£2,500-£4,999): Major logo placement, film credits, monthly social posts
• Silver (£1,500-£2,499): Logo on apparel, film credits, monthly mentions
• Bronze (£500-£1,499): Recognition in social posts and film credits
• Product Sponsorship: Customized terms based on product value
Other Partners
Finn is already sponsored by world-leading brands:
– **Faction Skis** – Ski provision and technical partnership
– **Peak Performance** – Free ski outfits and filming support
– **Giro Snow** – Free helmets and goggles
– **Verbier** – Free lift pass and podium bonuses
This demonstrates Finn’s ability to attract and maintain partnerships with elite brands.
Investment
Sponsorship Investment Range:
• Platinum Tier: £5,000+ annually (cash)
• Gold Tier: £2,500–£4,999 annually (cash)
• Silver Tier: £1,500–£2,499 annually (cash)
• Bronze Tier: £500–£1,499 annually (cash)
• Product/Contra Sponsorship: Provision of equipment, services, or promotional support (customized valuation)
Preferred Investment Types:
• Cash Sponsorship: Direct funding toward annual program costs (15,000 CHF total budget covering competition fees, travel, coaching, training facilities, equipment, physiotherapy)
• Product Sponsorship: Equipment, apparel, travel services, nutrition, recovery products
• Hybrid Partnerships: Combination of cash and product support
Flexible Terms:
• Single-season sponsorship or multi-year partnership options
• Customized packages tailored to sponsor goals and budget
• Performance-based bonuses or incentives available for discussion
Other Info
Why Finn Slater Stands Out:
• Proven Track Record: Multiple first-place finishes in 2024/2025 season, consistent podium placements in 2023/2024
• Elite Training Commitment: 50% of high school curriculum dedicated to freeride, plus twice-weekly acrobatic training, four gym sessions per week, ten airbag sessions annually, and intensive on-snow training
• Media Production Skills: Self-produces high-quality films with 160K+ views, collaborates with Sling Productions and Jamboree Productions
• Olympic Ambitions: Clear pathway toward U-18 World Championships, professional FWT circuit, and Olympic competition
• UK & Scottish Heritage: Perfect partner for UK brands seeking British athlete representation with international competition exposure
Additional Information:
• Finn is 16 years old, living and training in Verbier, Switzerland
• Competes internationally across Europe (Switzerland, France, Austria, Germany, Norway)
• Active on Instagram (@finn_bslater), YouTube, and TikTok with growing follower base
• Plans to significantly expand social media presence and content production in 2025/2026
• Professional, reliable, and proven ability to maintain long-term partnerships with elite brands
Contact:
• Email: barryslater@me,com
• Phone: +41 78 610 7422
• Instagram: @finn_bslater
• TikTok: @finn_bslater