Amelie Austin – Tennis
Amelie is a highly promising 9-year-old tennis player, she began playing tennis at the age of 4 and was quickly identified as a standout talent. By the age of 5, she had been invited to join a performance squad and, at just 6, was selected from over 40 girls to represent Hertfordshire — the youngest player on the team.
Since then, Amelie has made every Hertfordshire team selection and, in September 2023, was selected to join the East & Central Great Britain regional squad, where she was seeded 4th — a testament to her rapid progression. At the start of 2024, she was invited to compete in her first National-level event, the Junior Nationals in February, where she competed among the top 16 girls in Great Britain.
Despite now being only 9, Amelie is regularly competing in the U11 (Under 11) category, playing above her age group. In August 2024, she competed in the prestigious Junior National Championships in Nottingham – the highest-grade event in British junior tennis – and finished 12th in Great Britain.
Amelie is currently ranked inside the top 20 in Great Britain for her age group and has recently been selected for the LTA National Pathway, which supports the most promising young players across the country.
Her goal is clear: to be selected for the GB team – a target that will require increased access to elite training and competition.
Why Amelie Needs Sponsorship
Tennis is an early-specialisation and often elitist sport that demands significant financial investment from a young age. While many of Amelie’s peers receive 4–7 technical sessions per week, she currently has just one — and yet her natural talent and determination have propelled her to a top-20 national ranking.
We are currently investing into Amelie’s tennis, covering:
- Weekly technical coaching
- Squad sessions and county training
- Tournament travel and accommodation
- Court hire and fitness training
- Equipment, strings, and apparel
To take the next step towards national selection and beyond, Amelie now requires more frequent coaching, exposure to national and international events, and greater access to specialist training opportunities — none of which are possible without additional financial support.
What a Sponsor Can Expect
We are seeking a sponsor or sponsors who are passionate about backing rising talent and want to be part of an exciting and inspiring journey. In return, we can offer:
- Brand visibility at tournaments and events
- Social media exposure through Amelie’s growing tennis journey
- A meaningful association with breaking down barriers in elite sport
- Long-term alignment with a potential future GB athlete
Next Steps
If you’d like to learn more about sponsoring Amelie or becoming part of her journey, we’d love to speak with you.
Target Audience
Since Emma Raducanu won the US Open there is a lot of interest in Junior tennis – particularly for girls. This is a large, developing market.
Key Dates and Timings
We do have a full presentation pack that can be provided on request with Amelie’s full training costs broken down – we would be asking for sponsorship towards Amelie coaching (technical / tactical), performance squads, equipment, court hire, tournament costs.
Specific Opportunity Details
As outlined above Amelie is now a regional tennis player representing East&Central GB, Amelie has just received her first invite to compete Nationally in February and if she competes well she will have enough ranking points to play in a G1 tournament in April – this is this highest level of event in Junior tennis.
Amelie’s overall goal is to be selected for the GB team
Features and Benefits
We would be very open to discuss the requirements of the sponsor – some ideas we have would be;
1. Logo on equipment i.e her tennis bag (this is brought everywhere and used every day)
2. We post regularly on our social media regarding Amelies journey and have lots of people in the UK and internationally that follow this – all posts could have the sponsor name, hashtag etc.
Other Partners
We have just started this process hence do not have any sponsors.
Investment
This would be TBD for discussion, I can provide a full cost breakdown so the sponsor can then chose what level they would want to commit to.
Other Info
Amelie is a very hardworking, driven and talented young player. What she has achieved so far with such little financial investment compared to her peers is a testament to her raw talent and her hardwork,. Instead of having endless lessons and coaches Amelie works incredibly hard to replicate what she learns in her one lesson per week and put this into practice during her tournaments. With some financial investment her coach believes she has the potential to be the best player for her age group nationally and achieve her full potential.