Paul Potts and Guests: A Valentine’s Special
Celebrate love and music this Valentine’s Day with world-renowned tenor Paul Potts, rising star Charlotte Akenhead, and a full orchestra. Taking place in one of the UK’s most iconic venues, The Blackpool Opera House, this will certainly be a night to remember!
This gala promises prestige, passion, and unforgettable artistry — the perfect partnership opportunity for sponsors seeking cultural impact and high-profile visibility.
Target Audience
This gala is designed to captivate a wide spectrum of audiences:
• Opera lovers and crossover fans: Paul Potts commands sold-out crowds across Germany and has a devoted following in Korea and the UK. This is a rare opportunity for fans to experience his voice live in the North of England, on Valentine’s evening, in one of the country’s most iconic theatres.
• Cultural tourists and regional visitors: With 2,800 seats at Blackpool Opera House, we anticipate a full house. Even if we don’t sell out, our high-impact advertising campaign will ensure visibility across press, radio, and social media — driving tourism to Blackpool and elevating its cultural prestige.
• Affluent couples and arts patrons: Valentine’s Day offers a natural draw for romantic and cultural experiences. The gala blends emotional resonance with artistic excellence, making it a compelling choice for couples seeking a memorable evening.
• Local and national media audiences: Our campaign will reach beyond ticket buyers — showcasing sponsors to a broader public through multi-channel storytelling and press coverage.
This is more than a concert — it’s a cultural moment with national reach and international appeal.
Key Dates and Timings
Key Dates & Timings:
• Event Date: Friday, 14 February 2026
• Sponsorship Deadline: Immediate – Support is urgently needed to secure the right orchestra.
• Press & Promotion Launch: December 2025
• Ticket Sales Begin: Early December 2025
Specific Opportunity Details
Event Overview:
On Valentine’s Day 2026, rising opera star Charlotte Akenhead will headline a spectacular gala at the historic Blackpool Opera House, joined by world-renowned tenor Paul Potts and a full orchestra. This landmark event blends cultural prestige with mass audience appeal, offering sponsors a unique opportunity to associate their brand with love, artistry, and legacy.
Audience & Reach:
• Expected attendance: 1,200+ at Blackpool Opera House
• Demographics: Affluent couples, arts patrons, regional business leaders, and Valentine’s visitors
• Media coverage: Press, radio, and social media campaigns already in motion (Red Emerald Productions press kit prepared)
• Digital reach: Multi-channel promotion across Facebook, Instagram, and local radio
Sponsorship Opportunities:
• Headline Sponsor – Naming rights, premium branding across all materials, VIP tickets, and press mentions
• Gold Sponsor – Logo placement on posters, programs, and social media; hospitality packages
• Silver Sponsor – Social media shout-outs, program inclusion, and discounted VIP tickets
• Bronze Sponsor – Affordable entry-level support with visibility in digital campaigns
Why Sponsor This Gala:
• Prestige: Align your brand with a breakthrough opera star and international tenor Paul Potts
• Visibility: Reach both local and national audiences through press, radio, and social media
• Legacy: Be part of Charlotte’s defining career moment and Blackpool’s cultural renaissance
• Urgency: Immediate support is needed to secure the orchestra and Paul Potts — your sponsorship ensures the gala’s success
Features and Benefits
💼 Features & Benefits for Sponsors
Sponsoring the Valentine’s Opera Gala offers high-visibility, high-impact benefits across branding, hospitality, and promotional reach:
– Brand Visibility
– Logo placement on all printed materials: posters, programs, and flyers
– Prominent inclusion in digital campaigns across Facebook, Instagram, and event websites
– On-stage and foyer signage at Blackpool Opera House (2,800-seat venue)
– Advertising & Media Exposure
– Inclusion in press releases and radio interviews featuring Charlotte Akenhead and Paul Potts
– Mentions in paid advertising campaigns targeting regional and national audiences
– Opportunity for co-branded content in social media countdowns and behind-the-scenes features
– Hospitality & VIP Access
– Complimentary VIP tickets for your team or clients
– Access to exclusive pre-show reception with artists and producers
– Priority seating and backstage tour options for premium sponsors
– Promotional Opportunities
– Product sampling or literature distribution in foyer and VIP areas
– Sponsor spotlight in the printed program and digital event guide
– Opportunity to include branded gifts or offers in Valentine’s gift bags
– Community & Legacy Impact
– Align your brand with a breakthrough moment for rising star Charlotte Akenhead
– Support Blackpool’s cultural renaissance and boost regional tourism
– Be part of a legacy-building event that blends prestige with emotional resonance
Whether you’re a headline sponsor or supporting partner, your brand will be woven into the story of an unforgettable Valentine’s evening
Other Partners
We are proud to be building a network of respected partners around the Valentine’s Opera Gala. Sponsors can be confident that their brand will be showcased alongside prestigious names and not diluted by direct competitors.
• Arts & Culture Partners – Collaborations with regional arts councils and cultural institutions ensure the event is positioned as a cornerstone of Blackpool’s cultural calendar.
• Media Partners – Local radio and press outlets are already engaged, offering sponsors guaranteed exposure across broadcast and print.
• Hospitality & Tourism Partners – Discussions with Blackpool-based hotels, restaurants, and visitor attractions are underway to create packages that boost tourism and enhance sponsor visibility.
• Corporate & Lifestyle Brands – We are targeting premium lifestyle and consumer brands that align with the values of elegance, romance, and cultural prestige.
By joining as a sponsor, your brand will be associated with high-quality partners and carefully curated sectors — ensuring exclusivity and avoiding overlap with direct competitors. This creates a trusted environment where your sponsorship stands out and delivers maximum impact.
Investment
To deliver this landmark Valentine’s Opera Gala, we are seeking immediate sponsorship support.
• Cash Investment
• Primary need: financial sponsorship to secure the orchestra, Paul Potts’ participation, and production costs.
• Packages available from £1,000 to £50,000, depending on level of visibility and benefits.
• Contra / In-Kind Support
• Hospitality: hotels, restaurants, and catering partners to enhance the VIP experience.
• Media: advertising space, radio airtime, and press coverage.
• Services: printing, design, and logistics support.
• Product & Promotional Support
• Branded gifts or Valentine’s-themed products for inclusion in VIP gift bags.
• Sampling opportunities in foyer and hospitality areas.
• Co-branded promotions with local businesses to drive ticket sales and tourism.
Urgency: Sponsorship is required now (November 2025) to secure contracts and launch the press campaign. Early partners will benefit from maximum exposure across all promotional channels leading up to the event date: Friday, 14 February 2026
Other Info
• Prestige & Legacy: This gala is not just a concert — it is a breakthrough moment for rising opera star Charlotte Akenhead, performing alongside international tenor Paul Potts. Sponsors will be part of a legacy-defining event in the UK’s cultural calendar.
• Venue Impact: The Blackpool Opera House is one of the largest theatres in the country, with 2,800 seats. Hosting this gala here places sponsors at the heart of a nationally significant venue, amplifying visibility and prestige.
• Tourism Boost: The event is expected to draw visitors from across the UK and internationally, boosting Blackpool’s profile as a cultural destination and driving local economic impact.
• Media & Promotion: A full press, radio, and social media campaign is already prepared, ensuring sponsors receive maximum exposure in the lead-up to Valentine’s Day.
• Urgency: Sponsorship is required now (November 2025) to secure contracts and launch the promotional campaign. Early partners will benefit from extended visibility across all channels.
• Exclusivity: Sponsor categories are carefully curated to avoid competitor overlap, ensuring each partner enjoys a unique position in the event’s branding and communications.