Wroxeter & Uppington Cricket Club

Sponsor Name: Charlie Haylett

Location: Midlands

Sector: Cricket

Budget: Budget Varies

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Wroxeter & Uppington Cricket Club are looking for sponsorship for all the talent they have within the club.

 

Wroxeter & Uppington Cricket Club is an idyllic cricket club based in the heart of the Shropshire countryside. With 2 adult mens Saturday teams, 1 men’s midweek team, 1 women’s team and a thriving junior section with a host of young talent, we have a lot to offer our local community. WUCC also support the Shropshire County Cricket Board, as we are a host/home venue for the men’s Shropshire over 50’s and 60’s sides, junior competitions and girls softball tournaments throughout the year. As a club, Wroxeter & Uppington Cricket Club also support the local Sri Lankan community, as a host venue for competitive fixtures and other community and fundraising events. A local running club, the Wrekin Roadrunners, also use our facilities to hold meetings, events and last season started a women’s softball team which play their home fixtures at our ground. As a sponsor, we invite you to all club events throughout the calendar year including our dedicated sponsors event, which we hold on a 1st XI match day, to watch some high quality cricket and as a thanks to you for working with us and supporting the club. Sponsorship is paramount to our success as it ensures we have long term stability and investment to offer all of our playing members, however young or old.

 

Target Audience

Our club has the ability to offer playing memberships to both men & women and children from the age of 5+ and can accommodate all abilities. We have a great social scene for social members and non-playing members too, with a fully licensed bar & lounge, darts area, pool table and catering facility and space for a variety of functions and events.

Key Dates and Timings

Our sponsorship opportunities are from 1st April to 31st March as this coincides with the cricket season. This is also the busiest time of the year as all formats of cricket begin around April, along with the larger functions and events that take place at the club.

Specific Opportunity Details

WUCC has a wide range if sponsorship opportunities, from advertising board space to specific item sponsorship (eg. Score board, clubhouse, net facility, entrance board and other projects) which we are more
than happy to discuss with you regarding pricing and length of opportunity. In addition, we plan at least 2 large events each year as well as many more smaller events throughout the year. For example, in 2023 we have a “Party In The Park” event booked for September. This will see some fantastic music acts performing on stage, food and drink and other activities around the ground.Along with our club sponsorship opportunities, we will also be looking for sponsors specifically for the “Party In The Park”event to ensure we are able to provide the best experience possible for all who attend.

Across social media platforms we have a current following of just over 1300 people. On average, across all platforms we reach over 3200 people with just under 1500 people engaging per post. We also have a process in place where each post is liked, shared and commented on by all club members to increase viewership. Social Media is a focus point for us this year, as we look to grow and extend our reach across all platforms. As a minimum, we have at least 1200 people visit the ground over the course of a season for matchday fixtures. On top of this, we would expect to see another 300 - 400 people visit the ground for other events and functions held at the club. We expect to see these numbers increase, with the plans that the club has for 2023 and the season ahead for example, with the greatest new viewership, coming from the “Party In The Park” being held in September.

Features and Benefits

Brand Viewership (Ground Advertisement) - All ground based sponsorships are on view 24/7, 365 days for the duration of the sponsorship. The sponsor will be in sight of all visitors to the ground as well as passers by, as the ground is adjacent to a road. Social Media Advertising & Promotional Opportunities - As a sponsor of WUCC, you will receive regular online posts promoting your business or services as well as appearing on internal club postings. Sponsors Day & Club Events - Invitation to our annual sponsors day and club events & functions. The sponsor's day is usually a first team home game in the summer where all sponsors are invited to the game and are offered refreshments for the day to say thankyou for supporting and working with us.

Other Partners

WUCC currently have a number of local businesses who sponsor the club by way of an advertisement board, on view, around the ground. We are currently in partnership with the following local businesses, Salop Leisure, Payntr Cricket, AID Fuels, Rix Oakleys Oil, Shropshire Bars, Komplex Care, Groom @ No.1, JC Mortgage Consultant, Battlefield Beers, Roberto's Style, Lookers (Mercedes-Benz of Shrewsbury), Harwoods Estate Agents and ATE Building with ample space and opportunity to add to this growing list. We also work with other small local charitable groups, who use the ground for small meetings and fundraising events. We are also a polling station for the local community.

Investment

WUCC have a variety of sponsor packages, ranging from £100 per annum to £750 per annum.