London 3×3 Basketball Team
Number 10 ranked professional team in the World in 3×3 basketball – an Olympic Discipline. Working with GB Basketball towards the Commonwealth Games, World Cup and 2028 Olympic Games. Playing on the World Tour at Iconic Events around the world, our team offers the opportunity to take a brand globally through digital content and broadcasting.
Target Audience
Our audience is highly engaged, diverse, and culturally connected:
Primary Demographic: Male & female, 16-34, Gen Z & Millennials
Interests: Sports, fitness, street culture, music, and fashion
Lifestyle: Highly social, digital-first, active, and trend-driven
Engagement: Follows global sports, consumes short-form video content, and values brand authenticity
Demographic: Urban, diverse, ABC1, with a strong presence in major cities worldwide
London 3×3 connects brands with a passionate, global audience that embraces innovation, community, and the energy of 3×3 basketball.
Key Dates and Timings
First event is 26th April in Utsunomiya, Japan then we will be playing throughout the year, finishing in November 2025 and starting again March 2026. Options for 2026 or multi-years deals are available.
Specific Opportunity Details
The World Tour is broadcasted in 170 countries and shared globally across FIBA 3×3’s channels, including YouTube and Instagram, reaching millions of engaged fans.
London 3×3, ranked #10 in the world, is the UK’s premier professional 3×3 basketball team, competing on the FIBA 3×3 World Tour. Our events take place in iconic global cities, attracting live audiences of thousands and digital viewership in the millions.
Our social media presence continues to grow, with a highly engaged Gen Z and urban sports audience. Our content reaches [insert social media numbers] across platforms, driving deep fan engagement.
A partnership with London 3×3 offers brands premium visibility in an electrifying, fast-paced sport, direct access to an influential audience, and alignment with a rapidly growing global movement.
Features and Benefits
London 3×3 offers brands an unparalleled opportunity to connect with a global audience through high-impact sponsorship packages. Benefits include:
Brand Visibility & Exposure
Kit Branding: Logo placement on team jerseys, warm-up gear, and merchandise (Primary, Secondary, or Smaller placements available).
Global Reach: Featured across FIBA 3×3 World Tour broadcasts, reaching millions in 170+ countries.
Premium Digital Integration: Inclusion in London 3×3’s social media, website, and marketing campaigns.
Engagement & Activation
Co-Branded Storytelling: Collaborate with players and influencers to create impactful content.
Event Sponsorship: Title sponsorship of a major off-the-court event, connecting with fans beyond the game.
Speaking & Activation Opportunities: Engage directly with the audience at London 3×3 community and corporate events.
Product Placement & Sampling: Direct engagement through event activations and experiential marketing.
Hospitality & Networking
VIP Experiences: Access to exclusive hospitality and networking opportunities at London 3×3 events.
Player Appearances: Utilize athletes for promotional content, meet-and-greets, and brand activations.
With London 3×3, sponsors gain an authentic, culture-driven partnership that delivers real impact. Let’s create something game-changing together.
Investment
We are looking for cash sponsorship but are open to mutually beneficial opportunities so please don’t hesitate to reach out and discuss opportunities.
Our sponsorship packages currently range from:
Bronze £20,000- £49,999
Silver £50,000 – £99,999
Gold £100,000 – £150,000
And tailored or exclusive options.