Jamboulay Carnival Arts Promotion

Sponsor Info

Location: London

Sector: Arts

Budget: 10k - 50k

Social Media

Jamboulay Carnival Arts Promotion is an Arts Council England-funded charitable organisation, and a member of the Carnival Arts and Masquerade Association, that provides young people with the opportunity to learn about, participate in, and celebrate the history and heritage of carnival. We run sessions in primary schools throughout the spring, and run youth activities throughout the summer, enabling young people to participate in and learn about traditional carnival, and to appear in our troupe at the Notting Hill and Hackney Carnivals.

We are looking for sponsors who would like to support our efforts to celebrate and preserve the heritage and traditions of carnival by sponsoring either the banners and flags that we will carry at the Notting Hill and Hackney carnival parades, or any of the merchandise that we are looking to give to our troupe — that could be caps, T-shirts, neckties, water-bottles, tote bags, whistles, etc..

These sponsors will be displayed on any banners / flags / merchandise they sponsor, thereby feature prominently in our parades at the Notting Hill, Hackney, and Oxford carnivals — attended by up to 2 million, 100 000, and 50 000 people respectively — as well as at the Black History month celebrations later on in the autumn.

Target Audience

No specific age range – anyone who attends the carnival, which is a very diverse range of people

Key Dates and Timings

Notting Hill Carnival – 25th of August
Oxford Carnival – 1st of September
Hackney Carnival – 22nd of September
Black History Month – Oct 1st

Specific Opportunity Details

We will be running summer carnival projects, as well as biweekly Mas camps in preparation for our appearances at the Notting Hill, Hackney, and Oxford carnivals. We expect to attract between four and five hundred participants, and to parade in front of over 2.1 million people, in total, across the three carnivals. Any sponsors will have their names and brands prominently displayed in front of all of our audiences and participants, and on any merchandise that they choose to sponsor. . Fabric manufacturers could also provide us with fabrics for our costumes, and have their brand promoted on our fliers/banners/T-shirts.

Sponsors’ logos and names will also appear in our display to celebrate Black History Month later in the autumn.

Features and Benefits

Sponsors who sponsor merchandise can expect to appear on the merchandise they sponsor – sponsors of our banners will feature prominently on our banners, sponsors of items of clothing (e.g. caps/T-shirts/neck-ties) will appear prominently on those, sponsors of water bottles on those, tote-bags on those, etc. etc.

Other Partners

Previous sponsors include a range of companies such as travel agents, food and drinks companies (including KFC one year), media companies like SOCA News,

Investment

We are looking for product support, e.g. providing or covering the cost of tote bags/ fabric/ banners in exchange for having their brand name/logos displayed on those products.