Cazoo to become title sponsor of World Darts Championship

Cazoo become title sponsor of World Darts Championship, sponsorship news

Cazoo to become title sponsor of World Darts Championship

Cazoo to become title sponsor of World Darts Championship and agrees new multi-event darts deal


Cazoo, Europe’s leading online car retailer, which makes buying and selling a car as simple and seamless as ordering any other product online, is expanding its darts sponsorship portfolio to include the World Darts Championship along with the UK Open, Players Championship Finals and Masters.

The new multi-year deal extends Cazoo’s partnership to eight key PDC tournaments and follows Cazoo’s successful existing partnership with the PDC in 2021 as the title sponsors for the World Cup of Darts, European Championship and Grand Slam of Darts.

Cazoo is also title sponsor of the upcoming Premier League, which begins in February and runs for four months with stars including World Champion Peter Wright, reigning champion Jonny Clayton and world number one Gerwyn Price competing in arenas across the UK, Ireland, Netherlands and Germany.

The Cazoo Players Championship Finals will also be held in Minehead in November, featuring the top 64 players from the 2022 Players Championship Order of Merit, before attention then turns to the Cazoo World Darts Championship at Alexandra Palace as 96 players from around the world compete across the festive period in the sport’s biggest event. Cazoo’s sponsorship of The Masters then commences from January 2023, as the world’s top 24 players do battle over three days at Milton Keynes’ Marshall Arena


“The World Darts Championship attracted huge global attention across the festive period and remains our sport’s flagship tournament, with attention already turning to the 2022/23 event only days after Peter Wright lifted the Sid Waddell Trophy!

“When you ally the success of that event to the hugely popular UK Open, Players Championship Finals and Masters events which Cazoo are also now backing, this is another big boost which follows the recent announcement of prize money on the PDC circuit increasing to over £15 million. Said PDC Chief Executive Matt Porter


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